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Infographic Clean-up as Link Building Outreach

Following up on Oli’s excellent post (6 Steps to Making Your Infographic Work), I’m going to be expanding on the post-publication aspect of the infographic process, which I’ve been tinkering with over...

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Get More International Links With This Infographic Linkbuilding Tactic

In my last post (Infographic Clean-up as Link Building Outreach) I mentioned that I’d be experimenting with various approaches to acquiring infographic links from websites that publish in languages...

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Don’t Give Up! Finding Webmasters Who Don’t Want to Be Found

I’m sure many of you have run into this problem – you’re trying to contact someone you have no means of contacting via their website, whose social profiles are automated and whose whois is locked...

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Manipulating Browser History (for links)

Not every Ecommerce platform is perfect in its internal linking and URL structure. In a client project last year, it turned out that we weren’t going to get perfect, so we had to get creative. Users...

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Using Optical Character Recognition for Better On-Page SEO

Normal SEO advice dictates that text in images is sub-optimal. Google can parse it, but it usually won’t: Taken from http://seogadget.com/author/richardbaxterseo/ Why rely on Google expending more...

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Link Equity and Crawl Efficiency Maintenance

When conducting link audits, people usually look for risks rather than opportunities. By paying attention to what happens to Googlebot crawling external links to your site, you can usually find...

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